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When you think of any big company, the brand is probably the first thing to come to mind.
Discover the “POWER” of BRANDING for Your Business!
There are very few successful businesses that don’t have a prominent brand and it’s hard to imagine how a company could get big without investing in its image and creating an identify for itself.
Despite this, many small businesses and internet businesses don’t take the necessary time to create a strong brand and a strong identity that they can use to drive their organization forward.
Why?
Often it comes down a lack of understanding.
Not only do many businesses and entrepreneurs not understand how branding works; many also don’t understand just how important branding is.
There are very few successful businesses that don’t have a prominent brand and it’s hard to imagine how a company could get big without investing in its image and creating an identify for itself.
What is a Brand and Why Does it Matter?
Choosing Your Mission Statement and Name
Your Mission Statement
Choosing Your Company Name
Creating Your Look – Logos and Much More
How to Create Your Logo
Promoting Your Brand – How to ‘Be Everywhere’
Marketing Techniques
Delivering On Your Promise – How to Stick to Your Company’s Core Values and Achieve Your Mission
The Importance of Packaging and Delivery
Reputation Management Basics
How to Handle a Rebranding
How to Create and Use Multiple Brands
Fantastic Examples of Branding You Can Learn From
When you think of any big company, the brand is probably the first thing to come to mind.
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